For the Seller

Fast, direct communication — your way.  Text, call, email, e-sign. No bottlenecks. No disappearing acts. You’re never left wondering what’s happening.

Local market mastery — not generic pricing guesses.  I price homes based on real buyer behavior on the Central Coast, not national headlines or wishful thinking.

Value first. Price second. Always.  I define, package, and amplify your home’s value before we assign a number — because price without value is just a future price reduction.

A marketing plan that motivates action — not just views.  The goal isn’t clicks. It’s showings. Offers. Strong terms. And a clean close.

Buyer-centric listing copy that actually gets read.  Full-length, SEO-driven remarks using the exact phrases buyers are searching — not boilerplate fluff.

Visuals that stop the scroll.  Professional photography, aerials, 360s, and video — overshot, curated, and edited down to the strongest 65–75 images allowed by MLS.

Smart photo captions = more showings.  Every image added creates additional marketing space for captions…mini billboards using SEO keywords giving buyers more reasons to tour.

Clear calls to action everywhere buyers look.  Your listing tells buyers — and buyer’s agents — exactly what to do next, reducing hesitation and delays on market.

MLS mastery most agents never bother with.  Max description count, max picture count, every relevant field completed. No blanks. More searches find you. More buyers see you.

Win the buyer’s agent — before negotiations start.  Nearly 90% of sales involve one. I make your listing the easiest “yes” in their client’s stack.

Commission clarity that increases showings.  No confusion. No resistance. Buyer’s agents know exactly how this deal works from day one.

Loan expertise that protects your bottom line.  As a loan originator, I can spot weak financing instantly and identify which offer is most likely to close — not just look good on paper.

Experience, credibility, and accountability.  Past Board of Director for the Pismo Coast Association of REALTORS®, current Grievance Committee member — respected, trusted, and held to a higher bar.